NEWS AND THOUGHT PIECES
TALKING VULNERABILITY IN MEN
“Vulnerability is the ability to be with uncertainty. And it is about emotional exposure. It's at the core of connection with other people. No one wants to ‘do’ vulnerability, yet I've noticed resistance is stronger in men. We’ve constructed this idea of masculinity that is about coping, providing and being strong. Perceived weakness is not an option for men, largely because it would mean their masculinity is on the line. This costs men dearly."
Unconscious bias and its negative impact on women in the workplace:
“Unconscious bias is really a side effect of the way our brain loves to categorise and to stereotype. As human beings, we are able to sift through vast quantities of data on a daily basis and our brain does that by categorising the data. It is not possible to be human and to completely avoid the use of categories and stereotypes".
Our co-founder reiterates the need for men to get into the gender equality conversation and details what we have learnt so far:
"It's wrong to assume that creating a more inclusive workplace for women will just benefit women."
Climbing the creative ladder: why women should prioritise building their own expertise:
"As we enter a new age of creativity, the need to learn, unlearn and relearn has never been more important. While we need to demand more from agencies, I believe there is an opportunity for women to close the gap by taking control of their learning."